T Karl-Oskar Olsen, Brian S S Jensen and Magnus Carstensen opened their first shop in Copenhagen in 2002 with sought-after sneakers and rare T-Shirts and introduced their own collection with refined high end sportswear. The collection has been a big success ever since, it's effortless attidude, appealing quality and new look. The first WoodWood-Shop outside Scandinavia opened 1st of December 2006 in Berlin. "We like going to Berlin, its ever-changing atmosphere. There was a morning we were sitting in this Café in Mitte and we knew, the next WoodWood thing would happen right here", says Karl-Oskar.